Sam Popek
A motivated and detail-oriented graduate student at UW–Madison pursuing an M.S. in Design + Innovation (expected August 2026), with a passion for creating thoughtful, user-centered experiences.
My Work
Housingkind
Design Research, UX, Branding, Visual Design, Prototypes
A platform that helps communities understand and support gentle density through visuals, stories, and insights.
About Sam
Dragonfly Yoga
Research, Wireframes, User Stories, Low and High-Fidelity Prototypes
A mobile app that helps users find classes, book sessions, and stay motivated to maintain a regular yoga practice.
IUSafe
Design Research, UX, User Stories, Low and High-Fidelity Prototypes
A central hub where students can quickly find safety alerts, local crime information, and resources if they need help.
Teklo
User Testing, Prototyping, Personas, User-Interviews, HCI, Figma
A tech marketplace where you can easily search products, save favorites, and shop all in one streamlined experience.
OUTFRONT Media Graphics
Adobe Photoshop, Adobe InDesign, Mock-ups, Resizing, Branding
Where creativity meets design, bringing ideas to life through striking visuals that make an impact.
Hey there, I'm Sam — a UX designer who loves solving the tiny frustrations people run into with technology. You know those moments when something makes you think why is this so confusing? Yeah… I like fixing those. I focus on designing experiences that are simple, thoughtful, and easy to use.
My Expertise
User-centered design
Utilizing a user-centered design approach, I ensure that the products I design meet the needs and goals of the target audience.
UI design
I design visually appealing interfaces that align with the brand and create a delightful experience for the users.
Prototyping
I create interactive prototypes that allow stakeholders and users to test and provide feedback on the design.
UX design
I create wireframes, prototypes, and mockups that focus on user needs and provide a seamless user experience.
User research
I conduct user research through interviews, surveys, and usability testing to gain insights and validate design decisions.
Agile development
I work collaboratively with developers in an agile environment to ensure that the design is implemented as intended.
Some Kind Words
"Sam's ability to translate complex business requirements into intuitive user interfaces is truly impressive. Her designs have helped us improve our user satisfaction and retention."
— Chad Shackelford (Chief Innovation Officer @OUTFRONT Media)
Say Hi!
Thanks for stopping by <3
Thanks for stopping by <3